Privacy Policy

1. Scope

This Privacy Statement applies to Safe-Connect, a part of Cats&Dogs bv. Safe-Connect is a company under Belgian law, with its registered office at Kempische Steenweg 303 bus 4, 3500 Hasselt, and registered under company number 0463-565-473. Safe-Connect is committed to protecting your privacy and always acts in accordance with the provisions of the Belgian Privacy Act (Act of December 8, 1992, on the protection of privacy in relation to the processing of personal data). Please read this Privacy Statement to learn more about how personal data is collected and processed via the Website. By providing your personal data, you explicitly consent to Safe-Connect processing it for the purposes listed below. Safe-Connect ensures the privacy of every customer or visitor to its website. All data you enter on our websites and/or product sites will be treated with strict confidentiality. This information is used to provide you with better service.

2. Collection and Processing of Personal Data

Safe-Connect collects and processes personal data for various purposes. Below is an overview of the types of data and their purposes:

2.1 Statistical Information With each visit to the website, the following data is automatically collected:

  • IP address

  • Location (if permitted by browser settings)

  • Date and duration of your visit

  • The website from which you were redirected

  • Browser and operating system

  • Browsing behavior on the website, including visited pages

This data is used exclusively for statistical purposes and to analyze and optimize the functionality and usage of the Website.

Leadinfo: We use the lead generation service of Leadinfo B.V., Rotterdam, Netherlands. This tool identifies business visits to our website based on IP addresses and displays publicly available information, such as company names or addresses. Additionally, Leadinfo places two first-party cookies to evaluate user behavior on our website and processes domains from form entries (e.g., “Leadinfo.com”) to correlate IP addresses with companies and improve services. More information is available at www.leadinfo.com. You can opt out via https://www.leadinfo.com/en/opt-out. When opting out, your data will no longer be recorded by Leadinfo.

Additionally, we use:

  • Google Analytics and Microsoft Clarity for website analytics

  • Google Ads for ad optimization

  • HubSpot for marketing and CRM purposes

More information about the use of these tools can be found in our cookie policy.

2.2 Lead Generation and Marketing When you contact us via our website or submit a request, we may collect the following data:

  • Name

  • Company name

  • Email address

  • Phone number (if provided)

  • Any questions or comments

This data is processed to:

  • Respond to your inquiries or requests

  • Keep you informed about our services and offers (if you have given consent)

  • Analyze and optimize your interactions with our website and campaigns

For these purposes, we use HubSpot, Google Ads, and Microsoft Clarity.

2.3 Newsletters and Communication If you subscribe to our newsletter, we process your name and email address to send you relevant updates and news. You can unsubscribe at any time via the opt-out link in the emails.

3. Rights of Access, Modification, and Rectification

As provided by the Privacy Act, you have the right to access, modify, and correct your personal data at any time free of charge. You may also object to the processing of your personal data for direct marketing purposes by contacting Safe-Connect’s responsible processing department using the contact details below.

4. Security and Retention Period

Safe-Connect implements appropriate technical and organizational measures to protect personal data from unauthorized access, loss, or misuse.

  • Personal data is stored in an encrypted manner.

  • Only authorized employees have access.

  • Regular audits and updates of security protocols are conducted.

Retention Periods:

  • Website visit data: maximum 3 years

  • Lead data: 3 years (unless a business relationship is established)

  • Customer data: up to 5 years after last interaction

  • Newsletter data: until unsubscribed

5. Data Subject Rights

Under the GDPR, you have the following rights regarding your personal data:

  • Right of access: Request information about your personal data

  • Right to rectification: Have incorrect or incomplete data corrected

  • Right to erasure: Have your data deleted unless a legal retention obligation applies

  • Right to restriction of processing: Temporarily restrict processing

  • Right to data portability: Receive your data in a structured, machine-readable format

  • Right to object: Object to processing based on legitimate interest

  • Right to withdraw consent: Withdraw your consent at any time

Requests can be submitted via the contact details below.

6. Contact Information

Safe-Connect is responsible for processing personal data and ensures compliance with the GDPR.

Address:
Corda Campus – Corda A
Kempische Steenweg 303 bus 4
3500 Hasselt, Belgium

Phone: +32 11 946 320

Contact form